side hustles for gen z
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15 Best Side Hustles for Gen Z: Making Money in the Digital Age

In the ever-evolving digital age, the landscape of work is changing rapidly. Gen Z workers, born between the mid-1990s and early 2000s, are no strangers to this transformation. They are combining their passion for technology and their entrepreneurial spirit to explore various ways to make extra income. It is estimated that 70 percent of Gen Z individuals have side hustles or are interested in starting one. 

With aspirations of financial independence, Gen Z workers seek innovative ways to earn income outside their regular jobs. Whether it’s selling online courses, starting a podcast, or becoming a freelance graphic designer, Gen Z’s entrepreneurial drive is ecstatic. They are leveraging the power of social media and digital platforms to turn their hobbies and skills into profitable endeavors.

In this article, we will explore the best side hustles for Gen Zers that allow them to achieve their income goals while navigating the rapidly evolving digital landscape. 

Why Gen Z Is Embracing Side Hustles

Gen Zers are often characterized by their desire for independence and willingness to take risks. They are also known for their tech-savviness and ability to adapt quickly to new technologies. These characteristics allow Gen Zers to pursue their passions while gaining valuable skills and experiences.

How to Start Side Hustles for Gen Z

Identify Your Skills and Interests

The first step in starting a side hustle is identifying your skills and interests. What are you passionate about? What skills do you already possess or can quickly learn? Focusing on your strengths can help you find a side hustle that has the potential to generate high earnings.

Research and Explore Side Hustle Opportunities

Once you have identified your skills and interests, it’s time to research and explore side hustle opportunities. Look for industries or niches in high demand and have growth potential. Consider reaching out to professionals or joining online communities to gain insights and learn more about side hustles.

Create a Plan and Set Goals for Your Side Hustle

Before diving into your side hustle, creating a plan and setting goals are important. A clear plan will help you stay focused and motivated along the way. Determine how much time you can dedicate to your side hustle and how much income you hope to generate. More importantly, consider what steps you need to take to achieve your goals. 

Top 5 In-Demand Side Hustles for Gen Z in 2023

1. TikTok Influencer

TikTok has taken the world by storm, and many individuals have succeeded as TikTok influencersBy creating engaging content, Gen Zers can partner with brands and earn money through sponsored content and brand collaborations. This new wave of influencers reflects the hustle generation, where young workers constantly find ways to earn more money.

According to a 2022 study, TikTok has become one of the platforms which Gen Z is dependent. With the ability to create and share short videos, these influencers can showcase their creativity and entertain their followers. As a result, more young people are flocking to TikTok and joining the workforce of significant followers. This proves that being a TikTok influencer is not just a trend but a viable way to make money. 

2. Virtual Assistant

As Gen Z enters the workforce, many seek the best side hustle to make extra income and increase their financial stability. Virtual Assistant has emerged as a popular choice among this generation. With the rise of remote work and flexible hours, becoming a Virtual Assistant can help make money without a full-time job.

Gen Z is a tech-savvy generation, well-versed in digital communication and online platforms, making them well-suited for this role. They can assist professionals with various tasks such as managing schedules, organizing data, and social media management.

Moreover, being a VA allows them to work from anywhere, giving them the freedom and flexibility to pursue other interests. This side hustle provides financial benefits and valuable skills in time management, communication, and multitasking. With minimal investment and growing market demand, this role is ideal for Gen Z to generate income and gain experience.

3. Freelance Writing 

Freelance writing can be a great side hustle for Gen Zers and millennials who want to turn their passion for writing into a source of incomePlatforms or sites like Upwork, Fiverr, and freelancing communities allow Gen Zs to showcase their creative skills and abilities. With the ability to work remotely, freelancing allows them to have a flexible side job that fits their busy schedules

This side hustle offers many young workers financial independence and the chance to build a diverse portfolio. By honing their writing skills, Gen Z can tap into various industries to help businesses engage with their target audiences. With determination and dedication, freelance writing or content creation can be rewarding for the younger generation. 

4. Affiliate Marketing

Affiliate marketing is becoming a popular side hustle, especially among Gen Zers. This online business model involves promoting products and earning a commission for each sale made through your referral. The beauty of this side hustle lies in its simplicity and flexibility.

Gen Zers can easily leverage their social media presence to promote products and services. As Gen Xers have the most purchasing power, convincing them to buy through your affiliate links can be highly rewarding. You can successfully earn more commission by strategically aligning with brands that resonate with the target audience.

5. Software as a Service (SaaS) Expert

Software as a Service (SaaS) is increasingly becoming a lucrative side hustle for Gen Z workers. With the rising popularity of technology and the digital age, many young individuals are seeking additional sources of income to supplement their earnings.

Gen Z workers combine their passion for technology with their entrepreneurial spirit to create their own SaaS ventures. By leveraging their skills and knowledge in software development, they can offer innovative solutions that cater to specific markets.

However, it should be noted that success in this field does not come easy. Like any other business endeavor, it requires dedication, perseverance, and hard work. Gen Z workers who have successfully ventured into SaaS as a side hustle have invested time and effort in honing their skills and developing their products.

Other Best Side Hustles for Gen Z

1. Social Media Manager: Gen Z is known for its affinity for social media. As Gen Zers, utilize your skills on various platforms and offer social media management services to businesses looking to grow their online presence.

2. Graphic Designer: Offer your services as freelance graphic designers to create logos, banners, and other visual content.

3. Virtual Tutor: Gen Zers who excel in certain subjects can offer their expertise as virtual tutors, providing online tutoring sessions to students who need help.

4. Content Creator: Gen Zers can monetize their passions and skills by becoming content creators on YouTube, TikTok, or Instagram and earning money through sponsorships and brand collaborations.

5. E-Commerce Reseller: With the rise of online marketplaces, Gen Z can purchase products at a lower cost and resell them for a profit using platforms like eBay or Depop. As a Gen Z, you can earn money by identifying popular products, setting up an online store, and promoting them through social media marketing.

6. Freelance Writer: Gen Zers with strong writing skills can offer freelance writing services to businesses, writing blog articles, website content, or social media captions.

7. Virtual Assistant: Provide administrative support remotely as virtual assistants, managing tasks like email management, appointment scheduling, and data entry. Platforms like Upwork or Fiverr can help you find clients.

8. Language Tutor: Gen Zers who are bilingual or have a strong command of a foreign language can offer their services as language tutors.

9. Podcasting: Start your podcast and make money through sponsorships, advertising, and listener support platforms like Patreon.

10. Online Surveys and Market Research: Gen Zers can join online survey platforms or market research companies to earn money by participating in consumer research studies.

The Future of Side Hustles: Trends to Watch Out for in 2023

Side Hustles and the Impact of the Pandemic

The COVID-19 pandemic has undoubtedly impacted the way side hustles are conducted. With the increase in remote work and online opportunities, the pandemic has opened up new avenues for side hustles. Online marketplaces and platforms have seen a surge in demand, and individuals are finding creative ways to make money on the side.

The Rise of Niche Side Hustles

In a saturated market, finding a niche can be the key to success in side hustles. Niche side hustles allow individuals to focus on specific interests or skill sets, catering to a smaller but more targeted audience. By tapping into a niche market, Gen Zers can stand out from the competition and find success in their side hustles.

Monetizing Content through Newsletters

Newsletters have become a popular way to monetize content. Whether providing exclusive content, offering premium subscriptions, or partnering with brands for sponsored content, newsletters can be a lucrative side hustle for Gen Z. Platforms like Substack have made launching and monetizing a newsletter easier than ever.

Frequently Asked Questions

Q: What is a side hustle?

A: A side hustle refers to any type of work or business that you do in addition to your main job or source of income. It is a way to earn extra income, typically outside your regular working hours.

Q: Why are side hustles becoming so popular among Gen Zs?

A: Side hustles are becoming increasingly popular among Gen Zs because they allow them to make extra money and gain financial independence. With the rising costs of living and loan debt, many Gen Zs are looking for ways to supplement their income to make ends meet.

Q: What are some in-demand side hustles for Gen Zs?

A: Some in-demand side hustles for Gen Zs include affiliate marketing, virtual assistant work, gig economy jobs, and freelance work. These side hustles offer flexibility and the potential to earn a significant income.

Q: How can Gen Zs make the most money through side hustles?

A: Gen Zs can make the most money through side hustles by focusing on high-paying opportunities and leveraging their skills and interests. They can also consider using software with a service model, where they package their expertise into a digital product or service and sell it to others.

Q: Can you recommend some websites or platforms for side hustles?

A: Some popular websites or platforms for side hustles include Upwork, Fiverr, TaskRabbit, and Etsy. These platforms connect freelancers and side hustlers with clients seeking specific services or products.

Q: Is it possible to earn passive income through side hustles?

A: Yes, earning passive income through side hustles is possible. Passive income refers to income earned with little to no effort on an ongoing basis, such as from investments, rental properties, or digital products that generate revenue continuously.

Q: How much can Gen Zs expect to earn from side hustles?

A: The amount Gen Zs can expect to earn from side hustles depends on the type of side hustle, the amount of time and effort invested, and their level of expertise. Some Gen Zs have reported earning a few hundred dollars monthly, while others have turned their side hustles into full-time businesses and generated six-figure incomes.

Q: What are some tips for Gen Zs starting their side hustles?

A: Some tips for Gen Zs to start their side hustles include identifying their skills and interests, researching in-demand side hustles, and networking with others in the industry to continuously learn and adapt to market trends.

Q: Can you provide examples of successful Gen Z side hustlers?

A: Examples of successful Gen Z side hustlers include influencers on platforms like TikTok, resellers on apps like Depop or Poshmark, and young entrepreneurs running their own businesses. These individuals have found innovative ways to capitalize on their interests and skills to earn extra income.

Q: How common are side hustles among Gen Zs and millennials?

A: Side hustles are quite common among Gen Zs and millennials. According to a study by Bank of America, around one in five Gen Zs and millennials have a side hustle to earn extra income. Many young workers see side hustles as a way to gain additional financial stability and achieve their financial goals.


In conclusion, numerous side hustles are available for Gen Z to make money in the digital age. These side hustles can bring in extra income and provide the perfect opportunity to explore Gen Zers’ passions and interests.

With the flexibility and convenience offered by the digital world, Gen Z can easily find a side hustle that suits their skills and schedule. Whether it’s freelance writing, graphic design, social media management, or creating an online store, the options are endless. 

Additionally, these side hustles can be a stepping stone towards a successful career or simply a means to make extra cash. For Gen Zs to increase their chances of turning a side hustle into a good job, it’s crucial for them to identify a side hustle that they enjoy and are skilled at.

By working hard and constantly honing their skills, Gen Z can bring in extra income and substantially impact how and where products and services are consumed. Indeed, the digital age has opened up countless opportunities for Gen Z to make a name for themselves and be part of shaping the future of the gig economy

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